In this article, we will explore the story behind Edel Golf and their innovative approach to wedge design. Edel Golf, founded by David Edel, is a company that focuses on creating custom-fit golf clubs to cater to the individual golfer. Their fitting system is second to none, and they have worked with top teachers and professionals to understand how aim biases affect a golfer’s stroke and alignment. With this knowledge, they have developed wedges that not only improve aim biases but also provide a consistent strike and ball flight.
The Beginnings of Edel Golf
David Edel started his journey in club manufacturing with Henry Griffiths, where he worked with the putter team. It was during this time that one of the engineers on the putter team realized that people have aim biases based on head shapes, lines, and hosels. This realization sparked a quest to accommodate aim biases with different putter types. David Edel’s fitting system was instrumental in this endeavor, as it allowed him to work with top teachers and professionals to demonstrate how aim biases affect a golfer’s stroke and alignment. By fitting golfers with putters that matched their aim biases and strokes, they were able to improve their performance on the green.